Communicating your vision as a healthtechie is no easy task, whether you're trying to convince a dragons' den to invest or trying to curate your company's public image in the media. This evening will be all about how to tell your story, raise your profile and get the recognition you deserve! Whether you're an individual with a great digital health idea or part of a company with a reputation to manage, this event is sure to be invaluable!
The meetup will be a two-part workshop-style event. First, Will Iredale will get the conversation started on the art of storytelling using mainstream media. He’ll give you the low-down on how to produce credible stories that pack a punch by appealing to the right audience using authoritative and relevant media.
Then we will move into an active workshop session led by Marian Lucia Marquez about how to communicate in the flesh using your voice and your body language. Mariana will bring her background in choreography to help you to embody confidence while telling your healthtech story.
We’ll end the evening with plenty of opportunities to practice communicating your digital health story with time to network with other enthusiastic healthtech community members. Don’t miss out!
Will Iredale has worked in the media industry for 20 years — as a staff reporter at The Sunday Times, a Director at awarding-winning PR firm MacLaurin and now as CEO and founder of Iredale Communications, which is particularly experienced in the health and tech sectors. He advises brands on how to tell their stories more effectively in the mainstream media, to lift their profile, create lasting credibility and drive growth. You can learn more about Will at https://www.linkedin.com/in/will-iredale-762ba84/ or via Twitter: @WIredale and @iredalecomms
Mariana Lucia Marquez, Founder of Metaspeech, is a choreographer and public speaking coach. Drawing from movement direction, neuroscience and somatic research, Metaspeech’s training develops the necessary soft skills (active listening, giving & receiving feedback, empathy, and leadership) to excel at conscious communication: from pitching & presenting, delivering a difficult message, chairing meetings, motivating a team, or simply inspiring others to get things done. Connect with Mariana at https://www.linkedin.com/in/marianaluciamarquez/ or via Twitter: @metaspeech.
18:00 Arrivals and registration
18:30 Welcome and introduction from One HealthTech London and our host, the Health Foundry
18:40 Will Iredale, CEO and Founder, Iredale Communications:
“How to use effectively use media to raise the profile of your healthtech company” talk
19:10 Mariana Lucia Marquez, Founder, Metaspeech:
“Embody confidence while telling your healthtech story” active workshop
20:00 Networking with drinks and nibbles
21:00 Event closes